Fast Company Features Elix
Redefining Wellness With Traditional Chinese Medicine
04/21/2025
Fast Company spotlights how Elix is helping redefine wellness by bringing the time-tested benefits of Traditional Chinese Medicine (TCM) to women who feel overlooked by Western healthcare. The article highlights Elix’s mission to make TCM formulas accessible, clinically validated, and easy to integrate into modern life — particularly for those managing conditions like PCOS, PMS, fibroids, and endometriosis. By combining ancient wisdom with clinical rigor, Elix is empowering women — especially women of color — with personalized solutions that address root causes and restore balance, not just mask symptoms.
“Our goal is to standardize this approach to medicine by identifying common patterns and provide the right formulations for each,” says Lulu Ge, Elix founder and CEO. “My biggest goal is to bring some clinical rigor to TCM, and to do so, we need to have some standardization and repeatability in place.” — Lulu Ge, CEO of Elix | Fast Company